“You think you just fell out of a coconut tree? You exist in the context of all in which you live and what came before you.” Your financial beliefs did not just fall out of a coconut tree. Rather, they exist in the context of culture.
Culture permeates our being. Our sense of humor, time orientation, work ethic, personal space, dating practices, even our gestures are all formed through culture. Oftentimes, we accept these behaviors and beliefs as universal truths, and as we are submerged in our culture, it can be difficult to notice let alone accept that these behaviors and beliefs are not universal truths.
While they may feel true to us, there are no universal financial truths. Just as public displays of affection are not inherently good or bad, spending money on oneself is not inherently good or bad even though our culture may have strong stances for or against it.